As an online shopping business entrepreneur, you always want to make sure that you get the best out of your content management system (CMS). Let’s admit it, only the right business model and the best eCommerce platform can help you succeed in this industry. Your online store should use a platform that meets your own unique feature requirements of your equally unique and standout business model.
There are many platforms to choose from today. Some of the leading platforms are Shopify, Yokart, BigCommerce, VTEX, WooCommerce, and Magento. But in this post, I’d like to talk about the Magento platform and how it can help you succeed in this cutthroat industry.
What is Magento
Magento was released in March 2008. This is an open source eCommerce website platform. The main advantages of using this CMS is its reliability and scalability. It is one of the most popular platforms among online store business owners today. There are famous brands that run on this CMS such as Huawei and Burger King.
Magento offers tons of options for customization and integration available. It has the ability to make online shopping even bigger than it ever was before. Now, let take a look at the benefits you can have from this CMS.
Benefits of Migrating to Magento eCommerce Platform
Migrating to Magento platform may be the key to dominating your niche in the business. Here are the benefits of using this powerful platform.
Web Design Customization
As mentioned earlier, the uniqueness of the business model also entails the uniqueness of web design. With this CMS, there are many options for CSS customization to be used for web design.
If you want to dominate the search engine rank pages for your business keywords, then Magento fits your goal. The enterprise edition of this CMS was designed with SEO in mind. Optimizing product pages is easy and making URLs SEO-friendly is a breeze. It is also mobile-friendly. This means that it fits all screen and browser sizes. All these features are what Google is looking for an optimized eCommerce site.
Adding and editing new product pages is simple once everything is in place in a Magento store. This CMS offers a very straightforward content management interface that enables the store owner to see how pages are performing. Editing pages won’t be a hard task to do. If you do not have the time to edit your site, you can always rely on developers like Francis Kim, a Magento developer in Melbourne and SEOs like me to do it for you.
Built for Sales Conversion
Since this is a powerful platform, it can accommodate your needs as your product or service orders grow. This CMS can manage hundreds of thousands of products. Only the size of your server is the hindrance to having a large collection of products. This platform is built with sales conversion in mind, too. It is one of the best CMS in terms of driving conversions. With different features, you can also personalize user experience by providing them custom-tailored promotions and content.
Is it worth migrating to Magento CMS? I think it is if you want to succeed in sales.